Iced Chai Or Die Tea Packaging
“Iced Chai or Die” is a promotional design for a new zero waste organic tea and coffee shop. I created this design to make the recyclable packaging fun and enticing for customers. The intended audience is young individuals that enjoy drinking chai and completing small tasks to improve the environment. My strategy and concept for this project was to create a design that is witty, fun, and aesthetically pleasing. I chose a cursive, antique looking font that is cohesive with the saying, “Iced Chai or Die” and the skull graphic. This design is perfect for anyone who is a daily and avid chai drinker.
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